Pricing isn’t driven by averages; the highest-cost marginal customer sets market price. Identify your “last unit” and price around scarcity, not typical user behavior. Setting the price for your ...

Many of us think of ourselves as savvy shoppers, looking for ways to snag a bargain and get the best value for our money. But are we using all the tips and tricks that are out there, right? Consumer ...

Grocery shopping can feel overwhelming when prices rise or packages make value hard to compare. Using **unit pricing** gives you a clear way to judge true cost, even when brands or sizes differ. When ...

GREENSBORO, N.C. — Many of us think of ourselves as savvy shoppers, looking for ways to snag a bargain and get the best value for our money. But are we using all the tips and tricks that are out there ...

Think you're a savvy shopper? There's a simple tool you could be overlooking to make sure you're getting the most for your money when grocery shopping: unit pricing. Taking a closer look at the unit ...

SHOPPING ONLINE, AND IN STORES. HAVE YOU EVER FOUND YOURSELF IN A GROCERY STORE AISLE WONDERING IF THAT GIANT JAR OF PICKLES IS A BETTER DEAL THAN THE SMALLER ONE? SO HOW DO YOU CHOOSE? I DON’T REALLY ...

Many of us think of ourselves as savvy shoppers, looking for ways to snag a bargain and get the best value for our money. But are we using all the tips and tricks that are out there, right? Consumer ...